Communications Executive (Publishing)

Communications Executive (Publishing)

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Earnings Guide
Approx £25,000
Jen's Qualifications
BA English

Jen (28) works for a large magazine publishing company and it is her job to persuade external publications, websites and media to write and talk about stories appearing in her company’s publications.   To do this she needs to think creatively, identify appropriate media contacts  and write effective press releases.  She also needs excellent communication skills. She talks about proactive and reactive PR and gives examples of what is meant by these terms.   M050

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